[REVIEW] A CHRISTMAS WISHLIST MUST-HAVE: MAMONDE’S K-BEAUTY ESSENTIALS SET

In the blink of an eye, Christmas is right around the corner! It’s time to treat yourself and your loved one the gift of glowing skin with Mamonde’s specially curated K-Beauty Essentials set this festive season.

Bid farewell to the wrapping paper this Christmas as the K-Beauty Essentials set comes in an exclusive festive packaging! Beautifully bundled in a dainty navy blue box adorned with delicate floral motifs and gold detailing, this set is the perfect addition under any Christmas tree.

Irrespective of age, this specially curated set is perfect for everyone as it contains almost all the essential items for a complete skincare routine that is suited for a variety of skin types.

The K-Beauty Essentials Set includes:

1. Floral Hydro Cream (50ml) 
The Floral Hydro Cream features naturally extracted Narcissus Water and low molecular hyaluronic acid which helps restore the skin’s hydration from deep within. This refreshing cream delivers a cooling sensation once applied, which instantly helps calm the skin and leaves it looking plump and refreshed.

2. Rose Water Toner (250ml)
One of Mamonde’s best-selling products, the Rose Water Toner is a staple in the routines of K-Beauty enthusiasts. Infused with 90.97% rosewater extracted from the Damask Rose, this toner helps to deliver exceptional soothing and moisturizing care to the skin. The Rose Water Toner is also the raved about toner in the Korean 7-skin method.

3. Lip Sleeping Mask (20ml)
Created with a special blend of plum blossom enzyme paired with AHA, the Lip Sleeping Mask not only exfoliates the lips and help boost dead skin cell turnover, but also benefits from the moisturizing properties of plum blossom extract which delivers rich nourishment and moisture to the lips. Wake up with the perfect pout thanks to the powerful oil-moisture barrier, which locks in hydration for perfectly plump, moisturized lips.

4. Petal Spa Cleansing Oil To Foam (50ml)
For a spa treatment within the comfort of your own home look no further than the Petal Spa Cleansing Oil! Enriched with Damask Rose oil, this cleansing oil works to remove makeup and impurities while simultaneously nourishing the skin, leaving it soft and moisturized after every wash.

The K-Beauty Essentials Set retails for RM148 (RM250 retail value) and can be purchased through Mamonde Beauty Counters at Aeon Bandar Utama, Aeon Mid Valley Megamall and Aeon Tebrau City, selected Watsons stores outlets, as well as online shopping platforms such as Lazada, Hermo and Shopee Mall.

Facebook  ||   Instagram  ||   Website

THANK YOU!!!

[EVENT] SETIA CITY MALL TO BE LARGEST MALL IN SHAH ALAM AFTER EXPANSION

Next year, residents in the Klang Valley will have more reasons to visit Setia City Mall. Currently spanning over 730,000 square feet, the mall is undergoing upgrading and expansion works to create an additional circa 450,000 square feet of retail space, making it the largest shopping and leisure destination in Shah Alam. Setia City Mall’s existing and expansion phase is currently over 80% leased or in advanced negotiations.

Located in the southern corridor of Setia Alam, Setia City Mall is a joint venture between S.P. Setia and Lendlease. Over RM500 million will be invested in the mall’s expansion, which will see enhanced tenant mix and facilities, and provide patrons with a wider range of fashion, dining, leisure and entertainment offers and fresher experiences.

One for the album - Setia City Mall welcomes a new and exciting tenant mix as part of its expansion plan. Pictured with the new tenants (standing behind) are (left to right) Harminder Singh, Development Director, Setia City Mall; Mitch Wilson, Head of Retail, Lendlease Malaysia; Datuk K.Y. Choy, Executive Vice President and CFO, S.P. Setia; Dato’ C.J. Khor, President and CEO, S.P. Setia; Datuk H.L. Tan, President, S.P. Setia; and Dennis Woon, Head of Development & Project, Lendlease Malaysia.

Said Datuk Tan Hon Lim, Executive Vice President of S.P. Setia, “The expansion of Setia City Mall at this juncture in time augurs well with S.P. Setia’s long term vision for its investment property arm. Being located in the 4,000 acres flagship township of Setia Group, the mall is poised for steady growth as more and more residents move into this township, which upon completion will be home to possibly 200,000 people.”

The upgrading and expansion works will create a rich, multi-layered experience for visitors to Setia City Mall. The new wing will add another 150 retail outlets, sprawled throughout the three levels of the mall, adding to the existing 235 retailers which currently include key tenants such as Parkson, Urban Fresh, Golden Screen Cinemas, Zara, H&M, Uniqlo and Fitness First.

With excellent connectivity and convenient accessibility via major highways, Setia City Mall is strategically located in the heart of the booming green and sustainable township of Setia Alam, which also features a beautifully landscaped park, an al fresco dining precinct, a waterjet plaza and the Setia City Convention Centre.

Mitch Wilson, Head of Retail of Lendlease Malaysia (left) and Datuk HL Tan, Executive Vice President of S.P. Setia (right) at the briefing on the Setia City Mall expansion.

Visitors can look forward to popular local and international brands in the expansion phase including quality retail, dining and fashion options. Lulu’s Hypermarket and Departmental Store from the Middle East, which commands a 32% market share in the Middle East and North African (MENA) region, will be occupying 150,000 sq. ft. With Its 100% halal concept and premium quality import products including its own brand items such as Lulu Tea, Lulu Coffee, Lulu Coconut Oil, etc, Lulu Hypermarket ensures that shoppers can enjoy a wide range of unique offerings under one roof. This includes its house brands in electricals, fashion, footwear and ladies handbags.

To improve its appeal to families, there will also be an edutainment playland for kids located at Level 1 called Kidz Zone which is a 12,000 sq ft indoor playground. Adding to these will be a vast array of unique culinary and F&B experiences, ranging from eateries with al fresco dining options, established fast food chains and casual dining brands.

The expansion phase will add another 1,800 parking bays to the current 2,500 bays for a total of 4,300 parking bays upon completion, so that drivers will enjoy time-saving and hassle-free parking. Easy access from the car park to the mall will also enhance visitors’ shopping experience.

The nearby Setia Convention Centre has brought in millions of crowd and spillover to Setia City Mall throughout the year while the neighbouring community such as NIH (National Institute of Health), S.P. Setia offices, Top Glove building, Tenby and Peninsular International Schools have contributed a standard footfall to the mall.

More information about Setia City Mall can be found at www.setiacitymall.com.

THANK YOU!!!

[EVENT] 20 ETIKA FANS ACROSS MALAYSIA EARN WELL-DESERVED REWARDS THROUGH BOTOL- BOTOL MENANG SEJUTA CONTEST

Etika Sdn Bhd (“Etika”), one of Malaysia’s most prominent Halal beverage companies, had held their “Botol-botol Menang Sejuta” September Grand Finale recently, giving away RM10,000 each to two winners – Iman Binti Ismail (22 years old) from Kedah and Nabilah Binti Othman (29 years old) from Kuala Lumpur. All the other 18 finalists were also rewarded with RM1,000 cash prizes each. This was followed by the “Botol-botol Menang Sejuta” August Finale that was held last month by Etika, to give away total cash prizes of RM57,000 in the span of two months to a total of 30 finalists winning the contest!

20 Finalists posing with Oliver Kau Mun Seng, Senior Brand Manager, Etika (in the center) at Etika’s Botol-botol Menang Sejuta September Grand Finale.

“Etika’s goal in being one of the leading Halal beverage companies in Malaysia is to ensure that our loyal consumers are constantly excited and looking forward to what’s next from us. With that, we wanted to reward them for constantly supporting us through our journey and having our brands as a constant staple in their lives. Hence, we came up with this unique idea in order to utilize the tools that they already have in their lives while consuming their favourite products,” said Santharuban T. Sundaram, Senior Vice President of Marketing and Alternate Business at Etika Sdn Bhd.

Two lucky winners, (From L to R) Nabilah Binti Othman, a 29-year-old soon-to-be mother, and Iman Binti Ismail, a 22-year-old student, won RM10,000 cash prize each.

Gift to a mother and a mother-to-be 
Nabilah, a soon to be mother in 3 weeks, was elated when her name was called out as one of the winners of the RM10,000 cash prize in the ‘Botol-botol Menang Sejuta’ contest. “This is the first contest I’ve ever participated in, and I couldn’t even believe it when my name was called out. It is definitely surreal. It feels like an unexpected baby shower gift. I am very thankful for this cash prize because it can definitely help with our preparations for the baby’s arrival.”

Winner of Botol-botol Menang Sejuta September Finale, Nabilah, soon-to- be mother, shares her happiness with her husband.

The other winner, Iman, was praying for a small win but instead received RM10,000 cash prize. “My family has always been a big fan of Etika drinks and to be rewarded while consuming one of my favourite products in such a big way is unbelievable. I’m thankful for my mother because she’s the one that encouraged everyone in the family to join the contest – in total, all 6 family members participated. The prize is hers, really. I’m definitely giving the cash prize to my mum. I hope that Etika does more activities and contests like this in the future to continue rewarding their loyal fans like us.”

Winner of Botol-botol Menang Sejuta September Finale, Iman (in the center), and her family were delighted to find themselves bringing home RM10,000 cash prize.

Going digital in a fun, rewarding manner 
Shocked by his struck of luck, Rahim A/L Hani, a 47-year-old man from the Orang Asli community in Tasik Bera, Pahang, expressed his delight to be one of the finalists who bagged home RM1,000 cash. “I think it’s important that we, as Orang Asli, to step out of our comfort zone as well. Fun contest like this will encourage us to get in touch with digital technologies, such as Boost, in a light-hearted manner. I didn’t know how to participate, in fact, my friend helped me. But, I learned and here I am – being rewarded for my efforts to try. I’m thankful for this chance.”

The contest mechanics were simple. All contestants had to do was purchase any of their favourite Etika product ranging from Pepsi, 7UP, Mountain Dew, Mirinda, MUG, Revive Isotonic, Tropicana Twister, Lipton, Calpis or Kickapoo with a white bottle cap during the promotion period and redeem the codes in their Boost account.

With the entry of each unique code into Boost, the reward was then credited into each account, with a maximum of twenty (20) credits rewards able to be redeemed throughout the contest period.

“As we had hoped, the contest was very well received by our beloved consumers as this is completely different from the activations that were executed previously by Etika. Everyone who purchased our products with the special bottle cap was also a winner in our ‘Botol- Botol Menang Sejuta’ contest. We hope everyone joins in our exciting contests and activities again in the future,” added Santharuban. 

For more information on Etika’s campaigns and contests, kindly visit www.etikaholdings.com/campaigns.

THANK YOU!!!

[Review] Vietjet offers an all-route promotion with millions of tickets priced from only MYR0

Why do people love to travel? Because they want to experience something unfamiliar and leave with new skills or knowledge. Travel can help you open your mind, expanding your perspective of life. Travel also building and strengthening relationships with friends and family. Keep on travelling is what I wanted to do before I kick the bucket. Just at the right time of the year to plan my next trip. To kick start my year end holiday, first thing to do is search for an affordable flight. And I stumble upon Vietjet.

Vietjet is launching a mega promotion with millions of cost- saving tickets priced from only MYR0 (*) under a 3-day booking scheme from 22 to 24 October 2019, which is applicable to all domestic and international routes.

In conjunction with the year-end festive season, the promotional tickets are up for grabs during the golden hours between 1pm – 3pm (Malaysian time) for all international routes between Vietnam and Malaysia, Japan, South Korea, Taiwan, Hong Kong, India, Indonesia, Thailand, Singapore, Myanmar, Cambodia and domestic routes within Vietnam as well as all routes operated by Thai Vietjet.

The travel period for the promotional tickets is from 23 November 2019 to 30 June 2020 (**).

With Vietjet’s daily direct flights from Kuala Lumpur to Ho Chi Minh City, especially during the season to celebrate the excitement of jubilant festivals across Asia, there are even more reasons why you should fly to Vietnam and take connecting flights to explore different countries at affordable prices.

For the best ticket hunt, travelholics are encouraged to stay online on Vietjet’s website www.vietjetair.com, “Vietjet Air” mobile app, Facebook www.facebook.com/VietjetMalaysia by clicking “Booking” tab. Payment can be easily made with Vietjet SkyClub, Visa/ MasterCard/ AMEX/ JCB/ KCP/UnionPay cards.

Vietjet Vice President Nguyen Thanh Son said: “Vietjet aims to bring in more flying opportunities for both domestic and international travelers. Vietjet always encourages passengers to buy tickets quick to spend less on travel for the upcoming festive season. Moving forward, Vietjet will be launching Hanoi/ Ho Chi Minh City - New Delhi (India) routes and Da Nang - Tokyo (Japan)/ Taipei (Taiwan) routes, boosting trade and tourism between major cities and providing hassle-free direct flying experience for local residents, tourists and businessmen. Vietjet is also planning to increase flight frequency in order to meet customers’ demands for convenient flight opportunities.”

With a wide flight network of 129 routes connecting famous domestic and international destinations, Vietjet is gradually becoming a favourite choice for passengers with convenient flight schedules, quality services and super-saving tickets. Let’s enjoy flying with Vietjet to explore the beautiful Vietnam, or to travel across Asia to experience new lands, majestic nature, unique culture and attractive cuisine at affordable prices. Visiting the ancient capital in Hue, seeing buckwheat flowers in the Northwest of Vietnam, or watching the Sumo tournament in Tokyo has never been this easier. Just a click away at www.vietjetair.com to fulfill your flying dream with millions of tickets priced from only MYR0.

As the people’s airline, Vietjet always opens new routes to bring more flying opportunities at reasonable prices for everyone. With the spirit of “safety, happiness, affordability and punctuality” as its core values, Vietjet proudly creates memorable flying experiences for passengers on new aircraft with comfy seats, a choice of nine delicious hot meals served by beautiful and friendly cabin crew, also provides many other modern added-on services on e-commerce platform.

(*) Excluding taxes, fees 
(**) Excluding national holidays

About Vietjet: 
Vietjet is the first airline in Vietnam to operate as a new-age airline offering flexible, cost-saving ticket fares and diversified services to meet customers’ demands. It provides not only transport services but also uses the latest e-commerce technologies to offer various products and services for consumers. Vietjet is a fully-fledged member of International Air Transport Association (IATA) with the IATA Operational Safety Audit (IOSA) certificate. Vietjet was named “Best Ultra Low-Cost Airline 2018 - 2019” and awarded the highest ranking for safety with 7 stars in 2018 and 2019 by the world’s only safety and product rating website AirlineRatings.com. The airline has also been listed as one of the world's 50 best airlines for healthy financing and operations by Airfinance Journal in 2018.

Currently, Vietjet operates around 400 flights daily, carrying more than 80 million passengers to date, with 129 routes covering destinations across Vietnam and international destinations such as Japan, Hong Kong, Singapore, South Korea, Taiwan, China, Thailand, Myanmar, Malaysia, Indonesia, India and Cambodia.

Further information, please visit their links below;
Website: www.vietjetair.com
Facebook: https://www.facebook.com/VietjetMalaysia/

THANK YOU!!!

[EVENT] BOH & Dato' Fazley Encourages Malaysians to Cook Outside the Box

In conjunction with the 90th anniversary of BOH Plantations Sdn Bhd (BOH), the tea experts partnered with brand advocate, Dato’ Fazley Yaakob to introduce a new way to enjoy tea. By creating three simple dishes, namely the Ile Flottante, Herba Ratus Seafood Pasta with Sirih Purut infused cream, Teh Tarik Mug Cake with white chocolate and Jasmine Green Tea cream, BOH continues to reach Malaysians through local flavours that are close to the heart with an extra Ummph!

(From left) Aina Ramly, Deputy Head of Marketing of BOH Plantations, Dato' Fazley Yaakob, Brand Advocate of BOH Plantations, Caroline Russell, Chairman of BOH Plantations and Chen Chaw Chang, Chief Commercial Officer of BOH Plantations officiating the event. The cake was infused with BOH's 90th Anniversary limited edition Emerald Blend Tea. 

During the cooking demonstration held at SukaSucre Event Hall, BOH and the celebrity MasterChef shared their insights behind incorporating tea in everyday cooking. The invited guests also got a chance to experience preparing the main dish during a guided cooking lesson by Dato’ Fazley.

Dato' Fazley Yaakob preparing the Pasta using BOH's Herba Ratus from the Malay Herbs Range.

“As a brand that has been in the market for 90 years, we pride ourselves in the consistency and the quality of our products from the taste, aroma, and colour of the tea. As we soon approach our first century as a brand, we want to continue serving our consumers and give them the best possible experience. We also want to be an innovative and versatile brand beyond being a beverage. Being proudly Malaysian, we acknowledge that food plays a big part in bringing people together. Hence, through this event and by introducing these three dishes, we hope to encourage more Malaysians to explore the endless possibilities in incorporating BOH tea in their everyday dishes for that extra Ummph!” said Chen Chaw Chang, Chief Commercial Officer of BOH Plantations.

Dato' Fazley Yaakob interacting with the guest during the session.

“I was thrilled when the BOH team approached me to create a menu using their tea as it was a unique request that not many food creators have explored. With BOH’s variety of products and flavours, so many dishes and desserts can be created. For this menu, we chose to co- create dishes that can be easily replicated at home as each ingredient is easily accessible in the market. Five products chosen were from different ranges because our aim is to bring out the unique blend of taste, flavour and of course the ‘Ummph’ for the three dishes.” shared BOH brand advocate, Dato’ Fazley Yaakob.

Dato' Fazley Yaakob adding in the final touch to the Herba Ratus Seafood Pasta

Kick starting the culinary experience, the entrée was introduced with the BOH Hibiscus Zest. This variant was used to poach the meringue to create the Ile Flottante giving it a smooth texture and combination of fruity, flowery, and minty flavours.

The next course where the invitees also had a chance to attempt was an Italian dish with a local twist. Using BOH’s Malay Herb range to create the pasta not only reflects time-honoured Malay tradition and culture but essentiates the treasured trove of remedies for healing, cleansing, nourishment, and vitality. The use of Herba Ratus gives the pasta a savoury and earthy tasting note that awakens, while the Sirih Purut elevates the creamy base with a zesty and peppery kick.

For dessert, BOH’s 2 in 1 Instant Tea Mix was used to create the perfectly creamy and smooth Teh Tarik Mug Cake topped with white chocolate and sweet-scented Jasmine Green Tea cream. This recipe for the mug cake can also be used using BOH’s Potbag Tea.

With the introduction of these three dishes in the menu, BOH hopes to instil a desire in Malaysians to explore different ways of using BOH products in their everyday cooking and continue to unite them through their favourite food and drinks by BOH.

For more information, log on to www.bohtea.com and like our Facebook page: www.facebook.com/BohTeaMalaysia.

THANK YOU!!!

[EVENT] Be Rewarded with FREE Food & Beverages @ Paradigm Mall, Petaling Jaya.

To all our loyal shoppers we’ve got some amazing news for you! You will be getting a chance to be rewarded with food and beverages for FREE once you manage to collect required amount of stamps on the passport card when you shop at Paradigm Mall Petaling Jaya (Paradigm PJ) from 19th August – 17th November, 2019.

It is a known fact that Malaysians love food, hence Paradigm Mall, Petaling Jaya (PMPJ) the iconic suburban mall is organizing ‘The Taste of Paradigm – Spend and Be Rewarded’ campaign from 19th August - 17th November, 2019 for all food lovers.

Ms. Selena Chua, Chief Executive Officer of WCT Malls said, “We are excited to offer our loyal customers an opportunity to be rewarded with free food and beverages at our mall. As a friendly neighborhood mall, we not only offer unmatched shopping and leisure experiences to our customers but also provide them with a wide array of food preferences that promises to tantalize their taste buds. With close to hundred F&B outlets at Paradigm PJ, our shoppers are spoilt for choice. The ‘Taste of Paradigm’ is the perfect platform to directly engage with our loyal patrons and reward them with delicious prizes.”

Paradigm Mall PJ has recently completed the first phase of Asset Enhancement Initiative (AEI) dedicating the entire LG level to the mall’s first and only food court – Food Arcade. The refurbishment showcased a mix of high-quality food & beverages (F&B) outlets offering shoppers a variety of flavors in their meal from authentic Malay, Italian, Middle-Eastern, Thai, Javanese, and Hong Kong to Taiwanese food. The mall has also brought in a number of new F&B options such as Nene Chicken, Waffuru Café, Sedap Sedap, T Bun, SRK Noodle House and Farmers Street. There are new tenants that will be joining soon which are Mr. Chizu, An View, Harum Manis, Daboba, GinGer Thai and Salad Atelier.

Campaign details
To participate, visitors need to collect a Taste of Paradigm passport from the concierge counter. The competition has two simple steps - Spend and Be Rewarded.

SPEND
Shoppers spending a minimum of RM30 in a single receipt at any F&B outlets of PMPJ will be eligible to collect a stamp.

REDEEM
Shoppers can redeem the free F&B from Sepiring, The Chicken Rice Shop, Waffuru Café, Seaweed Club, The Energy Club, Fish & Co, Warung Mama, Vanilla Mille Crepe and Papparoti from the outlets at Paradigm Mall PJ once they have successfully collected a certain number of stamps on their Taste of Paradigm passport.

Full contest details can be found at: https://www.paradigmmall.com.my

So, save the date and head on over to Paradigm Mall, Petaling Jaya to participate ‘Taste of Paradigm’ contest with friends and loved ones. Further details below: 

For more information about the activities and promotions, kindly visit the malls’: 
Website: www.paradigmmall.com.my 
Facebook: https://www.facebook.com/ParadigmPJ/ 
Instagram: https://www.instagram.com/paradigmpj/ 

*Terms & Conditions applied

THANK YOU!!!

[REVIEW] PINK-OUT @ UTARA, HOTEL ARMADA PETALING JAYA THIS PINKTOBER

In support of the Pink Ribbon cause, Utara restaurant at Hotel Armada Petaling Jaya will be blushing pink throughout all Sundays in October with PINKtober, a pink-themed afternoon hi-tea to assist the Breast Cancer Foundation to increase awareness around breast cancer and empower and support people affected by it.

General Manager, Hoon Tai Chee said “In the fight against breast cancer, Hotel Armada Petaling Jaya is proud to be a part of such a worthy cause as any role we can play in combatting this awful disease has got to be good.”

In an effort to raise awareness, Hotel Armada Petaling Jaya has developed a selection of pink-themed food and beverage Afternoon Hi-Tea at their all day dining restaurant, Utara. In addition to the eye- catching pink-coloured culinary offerings, extensive Vegan dishes are also featured as a vegan diet is potentially beneficial in cancer prevention.

By dining at the Pinktober Afternoon Hi-Tea at Utara, Hotel Armada Petaling Jaya guests will be making a difference as 10% of their total bill will go towards the Breast Cancer Foundation in their bid to create broader awareness that early detection and treatment of breast cancer can save lives. The foundation will be at Utara on Sunday, 6th October to educate guests on how to do a breast self-exam.

Also in partnership with Hotel Armada Petaling Jaya is Kuvings Malaysia who will be providing guests with a Free Health Screening that includes Blood Pressure Check, Blood Glucose Check and a Body Composition Analysis. Additionally, they will be demonstrating several Cancer Prevention Juicing recipes which guests can taste as free juice will be distributed. Kuvings Malaysia will be at Utara on 6 th, 13th & 20th October.

Available on all Sundays throughout October 2019, the PINKtober Afternoon Hi-Tea is priced at RM78+ per person from 12noon to 4pm. The afternoon hi-tea will include favourites such as Daging Masak Assam Pedas, Roti Durian, Sotong Kangkung with Tauhu Sumbat, Pasembor and many more. 

All diners at Utara’s PINKtober Afternoon Hi-Tea will stand a chance to win a FREE Reliable Ryan Juicer worth RM 1598.00 courtesy of Kuvings Malaysia. The Lucky Draw winner will be announced in November 2019.

For more information on reservation, please visit www.armada.com.my or to make reservations by calling +603 7954 6888 for any booking enquiries.

Hotel Armada Petaling Jaya
Address: 
Lot 6, Lorong Utara C, 
Section 52, Darul Ehsan, 
46200 Petaling Jaya, 
Selangor 

Contact: +603-7954 6888
Open daily from 6.30am to 12am
Email: f&b@armada.com.my

THANK YOU!!!

[REVIEW] PREVENT HAIR LOSS AND REGAIN HAIR VOLUME WITH MENTHOLATUM’S LATEST 50 MEGUMI ANTI HAIR LOSS SERIES

Receding hairlines, thinning hair and hair loss used to be an issue that’s associated to ageing and are more commonly experienced by men. However, more and more young women in their late 20s and 30s are experiencing hair loss sooner than expected. Fewer than 45 per cent of women live their lives with a head full of hair. Studies have shown that hair loss can be caused by numerous factors which include poor diet, hormonal changes, effects of medication, hair treatments and others.

Women who experienced hair loss often also experience psychological distress and impaired social functioning as a result of it. Hair loss can happen when more follicles than normal go from Anagen phase (growing phase) to Catagen phase (transition phase) and when these hairs reach the Exogen phase (shedding phase), hair will appear thinner. The Telogen phase (resting phase) takes place right after the Catagen phase and it is during this phase that new hair grows beneath the existing hair before it sheds. The Telogen phase lasts between three to four months. Therefore, it is important that we ensure proper nourishment on the hair scalp during the Anagen phase to promote thicker and stronger hair.

In addressing these hair issues, Rohto Pharmaceutical in Japan has recently found a breakthrough formula that could reduce hair loss and recover hair volume by using 50 precious natural herbal ingredients, which essentially gave the new product its name – 50 Megumi Anti Hair Loss Series. Among some of the 50 nourishing herbal ingredients found in the 50 Megumi products include:

• Panax Ginseng and Ginger root extract to strengthen hair roots
• Swertia Japonica extract to protect against hairfall
• Hydrolised Collagen to prolong hair life cycle
• Natural orange and lemon extract to enhance deep penetration into scalp

The other vital ingredients also include Shea Butter, Macadamia Seed Oil, Olive Oil, Pine Cone Extract, Aloe Vera Extract, Sunflower Seed Oil, Seaweed Extract, Caffeine, Pueraria Root Extract, Rosemary Extract and Jojoba Oil – all of which also helps prevents hair loss and helps increase hair volume.

The 50 Megumi Anti Hair Loss Series includes an Anti Hair Loss Treatment as well as two variants of shampoo and conditioner namely, Moist and Fresh.

The 50 Megumi Anti Hair Loss Treatment Essence, 160ml (RM150.00) is a must-have product in this Anti Hair Loss series. The treatment essence is an important haircare step against hair loss prevention. Just like the essence that is applied onto your face, the thin consistency of the treatment essence absorbs instantly into the scalp and hair in delivering all the necessary nourishment and nutrients needed.

Works as a leave-in treatment, the treatment essence helps to strengthen the roots of the hair, increase hair volume and reduce hair loss. Apply the treatment essence after hair is cleansed and conditioned. Massage a small amount onto the scalp and hair, and leave it to dry. The texture is light, watery and not sticky therefore the hair feels light even after application. Moreover, the citrusy scent of orange and lemon leaves the hair smelling fresh! For visible results, apply the treatment essence at least twice daily continuously for up to four months on dry or wet hair before styling. To achieve optimal results against hair loss, the treatment essence is best paired with the 50 Megumi Anti Hair Loss Shampoo and Conditioner series.

The 50 Megumi Anti Loss Shampoo and Conditioner work effectively to rejuvenate the scalp, strengthen hair roots, boost hair volume, moisturise hair scalp, reduce hair loss and protect hair colour. Enriched with 5 natural botanical oils, the shampoos offer long lasting moisture retention and deep moisturisation to strengthen hair roots as well as make hair appear thicker. Vitamin E and other nourishing ingredients are also added to the shampoo formulation to improve hair and scalp while the colour-locking formula helps to keep coloured hair looking fresh. The conditioners have similar functions as the shampoos but with 8 amino acids added, it is able to deeply nourish and moisturise the scalp better while strengthening hair roots for silky smooth, thicker looking and healthier hair.

The 50 Megumi Anti Hair Loss Shampoo - Moist, 250ml (RM50.00) and the 50 Megumi Anti Hair Loss Conditioner – Moist, 250ml (RM50.00) variant is suitable for Dry and Damaged Hair while the 50 Megumi Anti Hair Loss Shampoo - Fresh, 250ml (RM50.00) and the 50 Megumi Anti Hair Loss Conditioner – Fresh, 250ml (RM50.00) variant is suitable for Normal and Oily Hair type.

The 50 Megumi Hair Anti Hair Loss Series will be available at Guardian and Caring outlets nationwide starting August 2019.

THANK YOU!!!